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Rory Vaden
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by Phil lashley
This project
Making a powerful idea easier to see, share, and remember.
Client: Rory Vaden
Industry: Personal Branding, Strategy & Sales
Challenge
This Focus Funnel methodology had been shared within Rory’s viral ted talk and successful book “Procrastinate on Purpose,” but he wanted it to be understood without him explaining it each time.
solution
An ever-green piece of content in the form of a custom animation revealing step by step how this signature framework works.
added value
Renewed attention on social media to a previously published book.
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